Cover photo courtesy of Amazon

Title: The Copywriter's Handbook
Author: Robert W. Bly
Who should read it: Anyone looking to learn how to sell better with words
Book link

The Pilot Metropolitan tops most lists of starter fountain pens.

The Metropolitan is a good pen. But it's not even the best starter fountain pen within its own brand. That honor belongs to the Pilot Kakuno. That's like naming a college football team #1 in the country when they didn't even win their conference. I mean, it happens—but it doesn't feel right.